Thursday, April 5, 2007

It's NOT the Real Thing

A movie scheduled to premiere in Italy tomorrow may be stopped if Coca-Cola Italia has its way.

Seems that the movie, Seven Miles from Jerusalem, is a present day story of Jesus Christ coming back to the Middle East. At one point, the movie's main character offers Jesus a can of Coke, which Jesus drinks.

Now Seven Miles from Jerusalem didn't offend the Vatican (where the Pope even had good things to say about it), but Coca Cola Italia is offended by the thought of its flagship product being used in this type of movie. A spokeswoman said, "We are not interested in this kind of product placement."

Suit yourselves, Coca Cola. As spokeswoman for this household, be assured we aren't interested in placing your product in our fridge anymore.

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